What is SEO and how it works?

SEO is an acronym used for “Search Engine Optimization”, it is a long-term and organic process for enhancing website quality to get both quality and quantity traffic from the search engines.

There are lots of steps involved in SEO processes such as Website Audit, Competitors Research, Keyword Research, On-page, and Off-page Optimization, and various other activities to improve the overall performance of your website.